FunctionBespoke R&D From Concept
Our formulation team and partner labs develop custom deodorant, grooming, or oral care formulas tailored to your brand and market.
From concept to shelf — our formulation team and partner labs develop bespoke pet care formulas tailored to your brand, with integrated OEM & ODM export services.
Whether you need a unique scent profile, specific active ingredients, or a formula optimized for a particular market segment, our formulation program delivers custom solutions backed by 15+ years in pet care supply chain.
We handle everything from initial concept and prototype development to stability testing, regulatory documentation, and scale-up manufacturing — so you can focus on building your brand.
Understand this ODM line through function, target audience, usage scenarios, effect comparison, and core advantages.
FunctionOur formulation team and partner labs develop custom deodorant, grooming, or oral care formulas tailored to your brand and market.
Ideal ForBuilt for established brands, private label programs, and companies with specific ingredient or regulatory requirements.
Use ScenarioFrom discovery consultation through sample evaluation, stability testing, and scale-up at GMP partner facilities.
Effect ComparisonGeneric standard formulations versus fully bespoke actives, scent profiles, and market-specific claim positioning under your brand.
Core AdvantageRegulatory dossier, export documentation, IP terms negotiated upfront — one accountable partner from prototype to production.
Discovery consultation — understand your brand, target market, and product requirements
Concept formulation — our chemists develop 2–3 prototype options
Sample evaluation — receive samples for testing and feedback within 2–4 weeks
Refinement & optimization — iterate based on your feedback and performance data
Stability & safety testing — comprehensive validation before production
Scale-up at GMP-certified partner facilities with our QC oversight and global delivery
Regulatory dossier & export documentation — market-ready compliance package aligned with your target regions
Transparent commercial terms and export-ready documentation for global markets.
Retail-ready formats coordinated with your brand guidelines and target market requirements.
Find the right starting formulation — or develop a fully custom formula for your brand.
| Feature | Bio-Enzymatic | Plant-Based | Gentle Puppy | Pet Shampoo | Fur Cleaning Mousse | Detangling Spray | Cleaning Wipes | Pet Oral Spray | Pet Dental Gel | Teeth-Cleaning Pen | Pet Toothpaste | Cleansing Water | Paw Cleaning Mousse | Claw Care Cream | Ear Cleansing Solution | Cat Calming Spray | Pet Repellent Spray |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Best for | Premium & eco-conscious brands | Organic & sustainability retailers | Puppy-focused & sensitive-skin lines | Family brands & routine bath lines | Waterless grooming & senior care | Salons & long-coat breeds | Travel & everyday clean-ups | Low — spray mist | Low — finger/gauze | Pen-precision | Brush-required | None — water additive | Urban & travel-focused pet care | Paw care & working-dog lines | Grooming & veterinary ear hygiene | Feline wellness & behavior brands | Training & household-management brands |
| Key technology | Enzyme-based odor breakdown | 100% plant-derived actives | Hypoallergenic, pH-balanced | Mild surfactant base, barrier-safe | Expanding dry-clean foam | Slip agents + anti-static conditioning | Low-lint nonwoven + cleansing solution | Breath freshness | Plaque control | Precision spot care | Daily brushing plaque care | Convenience / zero-handling | Self-foaming encapsulation | Humectant + emollient + occlusive | Plant-based cleansing + drying system | Plant-based environmental calming actives | Plant-derived scent barrier |
| MOQ | 1,000 units | 1,000 units | 1,000 units | 1,000 units | 1,000 units | 1,000 units | 1,000 units | Dogs & cats (flavor-dependent) | Dogs & cats; gradual intro | Small breeds & cats; travel | Dogs & cats with brush training | Multi-pet households | 1,000 units | 1,000 units | 1,000 units | 1,000 units | 1,000 units |
| Sample time | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days | Daily breath convenience without brushing | Brush-free plaque positioning | Targeted single-tooth application | Owners will brush daily | No spray/gel/brush compliance | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days | 7–10 business days |
| Positioning | Science-backed odor elimination | Clean-label, biodegradable | Safe from 8 weeks+ | Everyday gentle bath | Waterless coat refresh | Detangle, condition, shine | Lick-safe all-over freshness | Confirm on inquiry | Confirm on inquiry | Confirm on inquiry | Confirm on inquiry | Confirm on inquiry | Convenience grooming, rinse-free | Moisturize, repair, protect | Cleans, deodorizes, dries | Calmer spaces, fewer stress behaviors | Humane area control, no contact |
| MOQ | — | — | — | — | — | — | — | 2,000 units | 2,000 units | 1,000 units | 1,000 units | 1,000 units | — | — | — | — | — |
| Sample policy | — | — | — | — | — | — | — | 10–14 business days | 10–14 business days | 7–10 business days | 7–10 business days | 7–10 business days | — | — | — | — | — |
Why brands choose us
We partner with pet care brands across North America, Europe, and Asia-Pacific.
"We went from a rough concept to shelf-ready deodorizer SKUs in just under 14 weeks. Pu Yan ran stability tests and delivered INCI lists our US compliance advisor could sign off on without endless back-and-forth. Sample turnaround was consistently within 8 business days."
"Our procurement team needed ISO 22716-aligned documentation and batch traceability for EU listings. Pu Yan arranged a virtual audit of their partner GMP facilityand shipped pilot cartons that passed inbound QC on the first inspection — rare for a first production run."
"We have worked with three OEMs before; Pu Yan's R&D team pushed back on a fragrance load that would have failed our retailer spec — saving us a full reformulation cycle. MOQ flexibility on the gentle puppy line let us test two pack sizes before committing to a 20-foot container."
"Southeast Asian marketplace listings require bilingual labeling and fast replenishment. Pu Yan coordinated EN/中文 artwork revisions and held production slots when our ranking spike doubled forecast — that level of responsiveness is uncommon at this MOQ tier."
Our formulation experts are ready to help you develop a custom solution that perfectly matches your brand vision.